Conscious Capitalism is about doing the right thing in business for all of your stakeholders – at the same time. We truly believe that this is not only the most sustainable and fun way of doing business, but it’s the most profitable as well!
We were excited to see a Yahoo Finance article featuring a great example of the benefits of doing business this way. Manufacturing company Trex Co. was struggling in the economic downturn of 2008, when they had a new CEO join the company. His first priority? Paying his factory workers better.
Today, Trex’s annual earnings have more than doubled since 2008, and its stock price has gone up by 800%. Pretty darn impressive! Read all about Trex’s employee-centric approach, including a robust 401K for employees and bonus program.